Eastern College Partners with the Canadian Marketing Association to Offer an Accelerated Chartered Marketer Pathway

Eastern College is proud to announce that its Digital Marketing and Graphic Design using AI and our Digital Marketing diploma programs have been approved by the Canadian Marketing Association (CMA) as Chartered Marketer Pre-Approved Programs.

This collaboration recognizes the strength of Eastern College’s career-focused marketing education while connecting graduates to one of the profession’s most respected credentials. Through this pathway, eligible graduates can accelerate their journey toward earning the Chartered Marketer designation—Canada’s only nationally recognized marketing designation.

“This partnership with the Canadian Marketing Association is an exciting milestone for Eastern College and our students,” said Craig Donaldson, President of triOS Education Group. “Having our Digital Marketing and Graphic Design using AI and Digital Marketing programs recognized as Chartered Marketer Pre-Approved Programs reflects our commitment to delivering education that prepares students for today’s marketing industry and connects their learning to nationally recognized professional standards.”

The Digital Marketing programs equip students with hands-on experience in digital strategy, content marketing, social media marketing, search marketing, campaign planning, and marketing analytics. The Digital Marketing and Graphic Design using AI program combines these marketing competencies with graphic design, branding, visual communication, content creation, and the responsible use of AI tools, preparing graduates for creative and strategic roles across today’s digital economy.

Marketing continues to evolve rapidly as organizations increasingly rely on digital channels, data-driven decision making, and emerging technologies to connect with customers. By aligning its curriculum with CMA standards, Eastern College ensures students develop practical, relevant skills that reflect the needs of today’s employers while supporting long-term professional growth.

“Marketing is evolving faster than ever, and employers need professionals who can combine practical skills with strategic thinking and industry-recognized credentials.” said Dr. Jeffrey O’Leary, Chief Learning Officer at the Canadian Marketing Association. “Through our partnership with Eastern College, students gain access to career-relevant education and a clear pathway toward the Chartered Marketer designation—Canada’s leading professional designation for marketers. Together, we are helping learners build the capabilities, credibility, and confidence needed to thrive in today’s competitive marketing landscape.”

Through the accelerated pathway, graduates pursuing the Chartered Marketer designation are required to complete one year of relevant work experience, including eligible student or internship roles, along with two additional courses and the CM Summit capstone course.

With online learning options, Eastern College’s marketing education is designed for working professionals, career changers, and aspiring marketers. Graduates gain the knowledge and practical skills needed to make an immediate impact in today’s evolving marketing industry.

To learn more about the Digital Marketing and Graphic Design using AI or the Digital Marketing programs and how they can help launch your career, visit https://www.easterncollege.ca/programs-courses/business/

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Department: Business

About Eastern College and triOS Education Group

The mission of triOS Education Group, through Eastern College and triOS College Business Technology Healthcare, is to help students become job-ready graduates. triOS Education Group operates four (4) Eastern College campuses in Atlantic Canada and nine (9) triOS College Business Technology Healthcare campuses across Ontario. These campuses provide practical, hands-on, on-campus learning, as well as online remote, online self-study and hybrid delivery models that encourage student choice and provide a foundation for career success.

Canadian-owned and operated, triOS Education Group is proud to be recognized as one of Canada’s Best Managed Companies for 16 consecutive years with Platinum Club designation, highlighting its role in redefining post-secondary education by listening and responding to the needs of students and employers. In May 2026, Eastern College was proud to earn Great Place To Work® Certification, a recognition that reflects our strong workplace culture and commitment to supporting our employees. Since 1992, triOS College and Eastern College have prepared over 90,000 job-ready graduates for rewarding careers.

About the Canadian Marketing Association

The CMA is the voice of marketing in Canada, and our purpose is to champion marketing’s powerful impact. We are the catalyst to help Canada’s marketers thrive today, while building the marketing mindset and environment of tomorrow.

We provide opportunities for our members from coast to coast to develop professionally, to contribute to marketing thought leadership, to build strong networks, and to strengthen the regulatory climate for business success. Our Chartered Marketer designation signifies that recipients are highly qualified and up to date with best practices, as reflected in the Canadian Marketing Code of Ethics and Standards.

We represent virtually all of Canada’s major business sectors, and all marketing disciplines, channels and technologies. We advocate with government stakeholders, and provide Canadian consumers with information to help them better understand their rights and obligations. For more information, visit thecma.ca.

For inquiries, please contact:

Amanda Spearing
Earnscliffe
aspearing@earnscliffe.ca
647-669-7250